UKTI WEBSITE EXPORT COMMUNICATIONS REVIEW
Is your website generating export business for you?
- Is your site optimised for searches conducted abroad?
- Do you get website traffic from other countries?
- Do you use on-line social media in other countries?
- Can international customers understand the products and services you are offering?
- Can you answer enquiries from your website in other languages?
Companies are relying more and more on their websites to promote their products and services internationally and many use it as one of their key channels to global markets.
An international web strategy is crucial when you are exporting because:
“Customers are four times more likely to buy from a website in their own language” (Source: IDC)
“Visitors stay twice as long if a website is in their own language” (Source: Forrester Research)
Websites can be designed to attract and convert new international clients
UK Trade & Investment’s Export Communications Review (ECR) can help you to localise and optimise your website for international trade, attracting more international visitors and generating more export business for your company.
With your international objectives and overseas target audiences in mind, the ECR will analyse the effectiveness of your website against international best practice and give you practical recommendations on how to improve your existing website in the following areas:
- Design, structure and navigation
- International website content
- International website promotion
- International web strategy
- International web presence
- Multilingual/localised website content
- Multilingual/multiregion website promotion
- Implementation and monitoring.
Your company can benefit from a series of Export Communications Reviews to support the development of your international business
Each review includes:
- A thorough assessment of your website against international best practice
- A visit to your company by an accredited consultant
- A full written report with recommendations for action.
A website Export Communications Review really works!
“We have increased our international business by 25% in the first month following the Export Communications Review” Powerbronze International, West Sussex, UK
CONTACT US TO BOOK A UKTI WEBSITE EXPORT COMMUNICATIONS REVIEW>>